Genmab — November 2024
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same in chinese https://www.forbeschina.com/innovation/innovation/69032
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small new (sub)trial - Epcoritamab in Chronic Lymphocytic Leukemia and Richter Syndrome
https://clinicaltrials.gov/study/NCT06676033 -
https://www.fiercepharma.com/pharma/drugs-unmet-needs-and-those-experienced-companies-have-best-chance-successful-launches Genmab and AbbVie’s debut of Epkinly for patients with diffuse large B-cell lymphoma has also exceeded expectations in its battle with
Columvi. -
“The company’s go-to-market strategy focused on leveraging the first-mover advantage with a focus on key accounts and customers, utilizing field medical, sales and market access teams across both Genmab and AbbVie,” Trinity wrote. “Genmab and AbbVie’s combined experience in hematology-oncology certainly helped navigate the early diagnosis, treatment and reimbursement realities inherent in complex new therapies of this type.”
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